Take it from a Nobel laureate: “People aren’t dumb. The world is hard.”


A recent article featured in The Sydney Morning Herald highlights in a clever way that most people react to and perceive investing counter intuitively, which has nothing to do with how smart someone is and everything to do with investment being a trickier game with different rules so we have to adjust our behavior to play it successfully – go against what we naturally want to do as humans and react without emotion.  Read the full article here.

To find out more about the information in this article contact Ryan Kelly (Western Australia) ryank@spfgroup.com.au or 0432 051 778 or Stevie-Jade Turner (Eastern States) steviet@spfgroup.com.au or 0433 313 099 today.

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